Digital Marketing Minor
Available OnlineChoosing a minor field of study is optional. A minimum of 15 semester hours of separate identifiable semester credits must be earned for each minor that is declared. The same course may not be used in a major and a minor or among multiple minors unless the course is a required course (not part of a “select” area) in both the major and the minor or among multiple minors.
Curriculum
Requirements
- MKT 100 – Digital Marketing Foundations
- MKT 200 – Consumer Insights in a Digital World
- MKT 210 – Digital & Integrated Marketing Communications
- MKT 310 – Digital Brand Strategy & Management
Two of the following (6 Credits)
- MKT 110 – Marketing Research
- MKT 220 – Social Commerce & Community Management
- MKT 230 – Marketing Analytics & Optimization
- MKT 300 – Digital Sales Strategy & Leadership
- MKT 320 – Digital Product Innovation
Total Credits: 18
Explore Your Program
Academic Calendar
Keep up with registration deadlines, session dates, holiday breaks and exam schedules.
UIU Locations for Minor in Digital Marketing
Distance Learning
Kansas
Oklahoma
Convenient, Focused Scheduling
UIU students have the advantage of focusing on fewer classes at once with the Two-at-a-Time schedule.
Academic Support Services
Providing resources to support you through your classes.