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For nearly two decades, Upper Iowa University has been a vibrant part of the Iowa State Fair, and this year is no different! This incredible event is our chance to connect with alumni, future students and fellow fairgoers.

Join us in the Varied Industries Building for our biggest and best year yet! We’ve got fantastic prizes, exclusive merchandise, and awesome free gifts waiting for you. Check out all the thrilling activities happening at our booth from August 8-18, 2024!

Several UIU fans, adult and young, pose for a photo at the Iowa State Fair

Sponsor our fair booth!

Our booth receives a lot of traffic at the Iowa State Fair. The Varied Industries Building on the Iowa State Fairgrounds may be one of the most highly trafficked buildings. Here’s your chance show your commitment to Peacocks everywhere and receive some great recognition for it as well!

Happy student with glasses visits UIU's Iowa State Fair booth

WIN a FREE Year of Tuition!

Once again, UIU is giving prospective students the chance to win a free year of tuition at UIU’s Fayette Campus. You can register to win at our booth in the Varied Industries Building and receive a free pair of sunglasses or a bandana.

Two Winners drawn upon completion of the Iowa State Fair.

Two students wearing peacock blue sunglasses visit UIU's Iowa State Fair booth

WIN FREE CLASSES!

UIU is also giving away 11 FREE CLASSES. Sign up at our booth and get a free pair of sunglasses as just for signing up. The free classes can be used at the undergraduate or graduate course level at any of our centers or online. Get a free pair of sunglasses or a bandana just for entering.

11 winners drawn upon completion of the Iowa State Fair.

A family with adults and children pose in front of a colorful backdrop at the Iowa State Fair

Peacock Alumni - Connect with us!

The UIU Alumni Office loves connecting with you! Stop by our booth, sign in as an alumni, and get a free gift. We do our best to keep you informed of University events. Reach out to us with alumni news, help connect former classmates, and take advantage of exclusive alumni perks.

Pete the Peacock, UIU's mascot, and a young person holding a UIU poster pose for a photo at the Iowa State Fair

Meet Pete The Peacock!

Meet the one and only Pete The Peacock mascot during the Iowa State Fair. Pete looks forward to this event each year as he gets to see all his fans from around the State of Iowa. Times Pete will be there will be posted here at a later date.

UIU fans checking out Peacock Swag

Peacock Swag

This is your chance to grab some Peacock gear. Everything from hats, shirts, cups, sweatshirts and more – we bring it all! Also, be sure to view the great selection of Peacock gear year-round at uiu.shop.edu.

Two UIU fans with oversized colorful sunglasses pose for a photo in front of a colorful backdrop at the Iowa State Fair

Instagram Wall

Snap a photo of yourself and your friends in front the towering peacock feathers using fun props and wigs. Share it on social media and you can get a free limited edition bandana!

We Celebrate our daily State Fair Booth Sponsors & Donors!

We appreciate the support of these amazing sponsors!

  • Thursday, August 8: Thank you Kragnes & Associates, Chris and Tiffany Kragnes!
  • Friday, August 9: Thank you Kragnes & Associates, Chris and Tiffany Kragnes!
  • Saturday, August 10:
  • Sunday, August 11:
  • Monday, August 12:
  • Tuesday, August 13:
  • Wednesday, August 14:
  • Thursday, August 15:
  • Friday, August 16:
  • Saturday, August 17:
  • Sunday, August 18: