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COMM 334 Public Relations

Credits: 3
  • COMM 105 or COMM 200
Distance Learning Options:
Available Locations:

Public relations is a detailed introduction to the historical, practical, and ethical concepts in the PR field. Students will learn the various roles of a public relations practitioner with the utilization of case studies and hands-on experience. Crisis management tactics, handling different key public relationships, and integrated marketing communications will be addressed.